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For example in 2Q 2017 We Chat's revenues from social media advertising were about US$ 0.9 billion (6 billion Yuan) compared to Facebook's total revenues of US$ 9.3 billion, 98% of which were from social media advertising.
The friends of the user will only be able to see the likes and comments from other users only if they are in mutual friends group.
Contents posted can be set to "Private", and then only the user can view it.
In China, users who have provided bank account information may use the app to pay bills, order goods and services, transfer money to other users, and pay in stores if the stores have We Chat payment option.
The feature was launched through a promotion during China Central Television's heavily watched New Year's Gala, where viewers were instructed to shake their phones during the broadcast for a chance to win sponsored cash prizes from red envelopes.
The red envelope feature significantly increased the adoption of We Chat Pay.Users can send previously saved or live pictures and videos, namecards of other users, coupons, lucky money packages, or current GPS locations with friends either individually or in a group chat.